World class seafood showed in Wellcome, Hong Kong

ASMI worked together with Wellcome and its 11 malls outlets to hold an Alaska seafood festival in Hong Kong from March 2 to 26. Alaska salmon hamburgers and redfish were promoted at Wellcome supermarkets were very popular among consumers. There were also cooking demonstrations that provided visitors a more intimate Alaska seafood experience. […]

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ASMI collaborates with Metro to hold a retail education seminar

On March 27, 2007, the Alaska Seafood Marketing Institute collaborated with Metro to hold a retail education seminar at Metro’s own training kitchen. Metro’s purchasing director and 25 managers from all over China attended the meeting. During the seminar, Chef Alan from Alaska introduced the qualities of Alaska seafood through a slide show. Chef Alan […]

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Alaska Seafood Gourmet Festival Successfully held in Wu-Marts

An Alaska Seafood Gourmet Festival was successfully held in seven Wu-Mart locations in Eastern China from January 27th to February 27th 2007. Featured Alaska seafood included wild black cod, king crab, salmon, snow crab and halibut. This is the first time for Alaska Seafood Marketing Institute to cooperate with Wu-Mart Supermarket in holding a promotion. […]

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Alaska Seafood Festival held in Guangzhou Mansion

  A one-month long Alaska Seafood Festival was held in Guangzhou Tower from January 1 to 31, 2007. Consumers in Guangzhou will have the opportunity to taste delicious Alaska salmon, black cod, snow crab and other natural, wild and pure seafood from Alaska. Free gifts will also be distributed to consumers during the promotion. […]

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Alaska Seafood Festival Opened in Shanghai E-Mart

In October, 2006, the ASMI cooperated with E-Mart once again to launch an Alaska Seafood Festival. Natural and wild Alaska seafood like salmon, snow crab, black cod and halibut were showcased for the festival. ASMI set up special promotional counter which was very eye-catching. Many consumers were attracted to purchase Alaska seafood. With the help […]

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Alaska Seafood in Wal-Mart

During Wal-Mart’s (China) 10-year anniversary celebration, a “Great American Food Festival” was launched in 32 major stores in 17 cities including Shenzhen, Shanghai, Beijing, Dongguan, Dalian, Nanjing, and Wuhan, from August 5th to 20th, 2006. ASMI was one of the participants in this activity. This was the first national “Great American Food Festival” at Wal-Mart […]

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Alaska Seafood Promotion in Hong Kong and Macao

Through previous promotions, consumers in Hong Kong and Macao have an increased awareness of Alaska seafood. In their mind, Alaska seafood fully meets their criteria for a food that helps one maintain a healthy diet. ASMI has worked with JUSCO Hong Kong for many years, and also with New Yaohan for two years. Alaska seafood […]

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The best seafood introduced in Guangdong

This was the second time ASMI China joined the “American Food Festival” hosted by ATO Guangzhou in 8 JUSCO outlets throughout Guangdong province. The activity was held from July 3rd to 16th. Pure and wild Alaska seafood such as salmon, black cod, snow crab and halibut were showcased during the promotion. A large opening ceremony […]

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City Super Alaska show

Another promotion was conducted in City Super’s four Hong Kong outlets during July 2006. City Super mainly targets middle to upper class consumer. Alaska seafood being a high quality food has been carried in this supercenter for more than a year and has been warmly welcomed by consumers. In order to further increase sales and […]

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Alaska Seafood Hits Guangzhou Retail Market

In April 2006, the Alaska Seafood Marketing Institute held an “Alaska Seafood Festival” at 5 Vanguard Supermarkets, a Department Store and the Friendship Store in Guangzhou. Posters, banners and table tents decorated the promotional areas. Through the display of wild Alaska king salmon, king crab legs and halibut, interest in purchasing was aroused. Meanwhile, local […]

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